Marketing & Outreach
Photo courtesy of WyoLibrarian on Flickr.com
Core to the success of your library, effective marketing and outreach does not happen on it's own. Begin by understanding marketing, learning from retail, utilizing social media and other internet tools, and explore successful methods and strategies used by libraries around the country. Learn how to reach out to all in your community including those populations new to the area or non-traditional patrons who could benefit from your services and programs.
Most Recently Added
News / Last Modified: 25 February 2015
We’re launching a new weekly feature to help surface some of the amazing work we see coming from libraries we follow on Facebook. We thought it would be a great way to take advantage of the virtual tour we can take, thanks to social media, and to pro...
News / Last Modified: 17 February 2015
This week, the Institute of Museum and Library Services (IMLS) released the report for the Public Libraries in the United States Survey: Fiscal Year 2012, an analysis of the most comprehensive annual data collection of U.S. public library statistics....
News / Last Modified: 27 January 2015
In the recent webinar Geek the Library: Impact and Outcomes, we focused on the campaign’s ability to spark natural conversation by asking the question, "What do you geek?"
You can translate "geek" in a few ways -- What do ...
Webinar / Last Modified: 12 January 2015
Archive and related resources from September 20, 2011 webinar with Best Small Library winner and finalists.
Webinar / Last Modified: 04 December 2014
Join us for this webinar to learn about the impacts and outcomes of Geek the Library, the national public awareness campaign that has increased public support and funding for libraries around the country.