Marketing & Outreach

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Core to the success of your library, effective marketing and outreach does not happen on it's own. Begin by understanding marketing, learning from retail, utilizing social media and other internet tools, and explore successful methods and strategies used by libraries around the country. Learn how to reach out to all in your community including those populations new to the area or non-traditional patrons who could benefit from your services and programs.

Most Recently Added

How Successful Libraries Thrive in Uncertain Times

 Webinar / Last Modified: 12 October 2016

This webinar explores the five characteristics that encourage positive results for library leaders in uncertain times, regardless of what the world throws their way.

Four Ways to Reach Entrepreneurs in Your Community

 News / Last Modified: 07 October 2016

If you are looking for an impressive number of resources, templates and ideas on how to reach and serve entrepreneurs at your library, then look no further than the webinar Support Small Business Development at Your Library.

Laura Metzler, Sma...

12 Ways to More Effective Marketing

 Webinar / Last Modified: 03 October 2016

This webinar will provide effective methods and useful tools to help libraries enhance and expand their marketing efforts.