New National Study Reveals Voter Perceptions of Libraries
The Public Library Association, a division of the American Library Association, and the ALA Office for Library Advocacy, in partnership with OCLC, today released the report, From Awareness to Funding: Voter Perceptions and Support of Public Libraries in 2018. The research updates OCLC's seminal 2008 study that explored voter perceptions, use, and attitudes toward public libraries, librarians, and library funding. Access the summary report, infographics, and more at oc.lc/awareness2018.
The 2018 survey was again conducted by Leo Burnett USA, repeating questions and segmentation analysis from the original study, to allow for comparison with 2008 results. Key findings include: a... Read more