Community-Centered Awareness: Impacts and Outcomes of Geek the Library
In the recent webinar Geek the Library: Impact and Outcomes, we focused on the campaign’s ability to spark natural conversation by asking the question, "What do you geek?"
You can translate "geek" in a few ways -- What do you love, enjoy, express interest in, or possess a large amount of knowledge in? This public awareness campaign does more than change 'geek to a verb;' it helps public libraries start important community-wide funding discussions that impact library support.
The concept was evolved from a theory that a community-centered awareness campaign --- one that uses similar strategies to many 'super... Read more