Outreach

  • Engage Your Community when Planning for Change

    Your role in your public library elevates you to a community leader and change agent. No matter your formal title or the size of your library, you have the opportunity to meet and evolve with your communities' changing needs. As a central learning an...

  • What's Your Story?

    You need to tell your story. Whether you call it story-telling, marketing, advocacy, promotion or community outreach, you need to make your library's story heard in your community. To tell your story effectively, you must understand your own...

  • Four Ways to Reach Entrepreneurs in Your Community

    If you are looking for an impressive number of resources, templates and ideas on how to reach and serve entrepreneurs at your library, then look no further than the webinar Support Small Business Development at Your Library.

    Laura Metzler, Sma...

  • Know Thy Community: Tips for Rural Library Directors

    If the recent webinar Beyond the Job Description: Ten Practical Tips for the Rural Library Director could be summed up in one sentence, it might just be: "Make sure you know your community and that your community knows you."

    Jennifer...

  • Before Bilingual Storytime: Strategies for Successful Outreach to Latino and Spanish-speaking Communities

    Library programs for new audiences often suffer from "if we build it, they will come" syndrome. So, if we know simply offering a new program to a new audience isn't likely to be as successful as we want, then what are strategies to ensure b...

  • Outreach to Spanish-speaking and Latino Communities: Crossroads Poll Results

    In May, we asked library staff in our monthly Crossroads poll what their libraries are doing in the area of outreach to Spanish-speaking and Latino communities.

    Of the 37 library staff who responded, the majority have explored many different w...

  • Library Spotlight: Senior Programs at Westerville Public Library

    Every community is unique, which of course means that each library is unique. Take, for example, Westerville Public Library in Westerville, Ohio. Westerville is a city of about 37,000, situated fewer than 20 miles north of Columbus, and just a stone'...

  • Big Talk (Ideas, Collaboration, Difference) from Small Libraries 2016

    The fifth annual Big Talk from Small Libraries online conference was once again a showcase of the great work small libraries do across the United States and Canada. On February 26, 470 attendees from all over North America listened in on 12 speakers ...

  • February Poll Results: Libraries and Civic Engagement

    In our February 2016 WebJunction Crossroads poll, we explored the ways in which public libraries support civic engagement. This concept has been applied in a number of different ways, ranging from services and programs for newcomers, resources for vo...

  • Re-Envisioning Public Libraries: Action Guide Now Available

    The Aspen Institute has released an Action Guide for libraries to accompany the 2014 report, Rising to the Challenge: Re-envisioning Public Libraries. In a recent Infopeople webinar, Susan Hildreth an Aspen Fellow, shared highlights from the report a...