Webinar: Reaching Spanish-speaking Agricultural Communities
 Spanish-speakers working in agriculture communities are looking to their libraries and other community technology centers for public access to computers. But like the recent Latinos and Library Perceptions Report confirms, there’s more to be done to reach out to these communities. Join us on November 10, 2 pm Eastern for this free webinar that will present insights from research gathered through interviews with information professionals on perceived use of public access computers by Spanish speakers in rural Washington. The presentation will include real-life examples of library use in these communities as well as the direct results of the outreach efforts of the libraries studied. Special guests include Patricia Rempel, Ph.D., Reference and Collections Librarian at Coutts Education Library, University of Alberta; and José Garcia, Teen and Reference Services Librarian, King County Library System and NW REFORMA Past President. Register for this and other WebJunction events » |
REFORMA and WebJunction Team Up
 Loida Garcia-Febo is certainly not new to WebJunction nor to Spanish-language outreach, but we wanted to take this opportunity to welcome her to the REFORMA presidency and hear a bit about her plans for the coming year:
"As REFORMA president I continue to work with the membership to strengthen REFORMA's position as an advocacy leader. The plan is to work on initiatives to equip library workers with resources to use social media for advocacy, to learn how to develop joint regional conferences and to advocate for the development of programs and services for Spanish speakers. My plan also includes involving students in REFORMA's work and developing a line of work for Latino GLBT and other underserved populations. Together with my REFORMA colleagues, we can!
"I am very happy to announce the first webinar from my presidential initiatives, Using Social Media to Make the Case for Supporting Library Services (see below). This is the first of three webinars to be presented in partnership with WebJunction during 2009-2010. The webinar will help library workers to effectively advocate, and will also promote REFORMA within the library world. Our speakers come from national and international library associations. This effort represents an historic time for REFORMA, as for the first time we present a program with the participation of representatives from American Library Association (ALA) and International Federation of Libraries and Institutions (IFLA). I am very excited about this event!
"For frequent updates about my REFORMA initiatives and other professional work, follow me on Twitter or read my blog loidagarciafebo.com; and please see my presidential messages on the REFORMA wiki."
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Webinar: Using Social Media to Make the Case for Supporting Library Services
As Loida mentions, WebJunction and REFORMA are partnering to host a second November webinar focused on how libraries can use social websites to put access to information and libraries on the agenda of community leaders, elected officials, and local and national agencies. The session will be held on November 19, 1-2:30 pm Eastern; it will include background on social websites, how to use social websites for advocacy, successful national and international advocacy efforts by ALA and IFLA, and suggestions on how to advocate for services for Latinos and Spanish speakers. A panel of guest speakers will include Meredith Farkas, Head of Instructional Initiatives at Norwich University; Fiona Bradley, IFLA Programme Coordinator ALP; Max Macias, Serials Technician at Portland Community College; and Loida Garcia-Febo, Assistant Coordinator New Americans Program and Special Services at Queens Library. Register for this and other WebJunction events » |
Beaufort County Library and Bilingual Marketing
 Dennis Adams, Information Services Coordinator at the Beaufort County Library, has shared resources from his library in South Carolina with the SLO Community. His library recently partnered with La Isla, a monthly bilingual magazine published in Hilton Head showcasing articles related to the library and to local history, culture and nature. Two of the articles from the magazine are now posted to WebJunction. First is The Possibilities are Infinite/Infinidad de posibilidades, an article about National Library Card Sign-up Month written by a Latina journalist (Enid Carranza) from the Hispanic perspective for skeptical Spanish speakers. Adams shares, "Our library staff worked extensively with Ms. Carranza on the piece, and I translated the Spanish into the English version. Perhaps other public libraries could use this article as a springboard for media outreach, at any time of the year." It interesting to note that the article points out that libraries are a great help and a place for entertainment in hard economic times. The second bilingual article explores the Local History of the Beaufort community.
Please consider sharing your own templates and examples of resources used in outreach to Spanish speakers on WebJunction. Remember, your contributions don't have to be long, adapted or polished. Don't assume that only best practices are shared here: your colleagues will welcome stories of lessons learned, mistakes made, and strategies tried. If others can save time or learn from your experience, it’s worth sharing. |
How May We Help You?
Since 2003, WebJunction has helped nearly 50,000 library staff build their job skills by partnering with library organizations to deliver cost-effective staff training and development programs. You can learn more about the various services that WebJunction provides to libraries and library systems of all sizes and types by visiting Our Services. |
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