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The Role of Marketing in Revitalizing Library Services in Rural Communities   
The author looks at the importance that marketing can play for rural libraries. The article outlines the six clear steps that any library can take towards implementing an effective marketing plan.
Role-Marketing-Rural-Libraries.pdf (1,043.0k)
Copyright held by Center for the Study of Rural Librarianship, 2007.

The attached article is reprinted with permission from Rural Libraries journal, volume 27, number 2, pages 47-68. 2007


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