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The reference interview is typically designed to be a confidential conversation to the extent possible or desired. However,
ethical considerations must occasionally prevent this for the sake of both the inquiring patron and the public. Also, federal
legislation, particularly the PATRIOT Act, has recently complicated the concept of what can be considered protected speech
and activity in the library. Furthermore, emerging technologies such as virtual reference, including e-mail, chat, and Web
reference tend to intrinsically violate privacy due to their unique recording qualities. This paper seeks to analyze the
ways in which reference privacy is compromised not only in situations where such compromise is detrimental, but also in situations
it can be considered necessary. This view of reference privacy is not of privacy as an absolute right but as an intellectual
entity subject to reconsideration on a case-by-case basis. Exercising such discretion regarding reference privacy necessitates,
in turn, a discussion of the specific grounds upon which privacy may be justifiably breached.
Steps toward privacy are generally built into the typical reference interview, but it is difficult to be confidential in the
context of a public transaction, especially if the patron has a particularly involved question. Other waiting patrons, a
ringing telephone, or a general chaotic ambience in the library can damage the questioner’s sense of having a one-on-one conversation
with the librarian (Bopp and Smith, 2001). Arrangements can be made above and beyond the traditional reference desk, such
as private office consultation (p.59). Reference service via telephone, while becoming somewhat anachronistic with the advent
of digital reference, is a way for the patron to stay out of the public eye when answering questions (p.61).
Privacy solutions for questions of a seemingly innocuous or uncompromising nature seem straightforward, and “most people
do not care if their privacy is invaded” (Hauptman, 2002). However, a patron might innocently or openly ask a question with
significant ethical implications. In keeping with what has been traditionally an amoral stance towards information use, many
reference librarians adhere to an “ethic of facilitating, not monitoring, access to information” (
Such principled acquiescence to the privacy of reference patrons becomes trickier, however, when the well-being of society
or the patron herself is at stake. Examples of this situation include the young girl who asks for books about abortion or
the gentleman looking for information about bomb-making. Should the privacy of the patron be sacrosanct in these cases?
Or should the librarian intervene in some way?
Regarding these questions, judgments must be made weighing access to information against safety. Section III of the ALA Code
of Ethics states, “We protect each library user’s right to privacy and confidentiality with respect to information sought
or received and resources consulted, borrowed, acquired, or transmitted” (Adams, 2005, p.190). This statement is clear, but
not unequivocal; it leaves room for situational interpretation. Hauptman (2002) argues both for confidentiality and for responsibility,
stating, “Nevertheless, although we must have a strong and abiding commitment to information provision, we are also members
of society and we may not cause harm to others because some tenuous professional edict insists that we act as if we were information-dispensing
automatons” (p.61). Finally, he advocates serving patrons faithfully but refusing to cooperate when one feels fairly certain
the information provided will be used to cause harm (p.63). In this way, reference privacy is subsumed only when absolutely
necessary.
Another issue in privacy concerns referring questions to other, perhaps more knowledgeable librarians for the purpose of expanding
the possibility of an answer. In a way, this collaboration can be construed as a violation of reference privacy, and sensitive
patrons might feel exposed by having their personal inquiry passed among strangers. Bunge discusses this situation when he
says “Surely, at times, service to the client would be improved if the question were discussed with a colleague” (Hauptman,
2002, p.33). Hauptman (2002) emphasizes obtaining express consent from the patron to avoid any future consternation (p.33).
The privacy rights of minors also deserve special consideration due to their status as dependents. Parents and guardians
typically desire to know, and often have the right to learn, about their child’s library activities. For this reason, children
are rarely afforded complete privacy in reference or circulation (
The question “Why?” can also damage the confidentiality between librarian and patron. For many reasons, patrons with sensitive
questions will only want to offer as much information as they believe is necessary to have their question answered. In these
situations, the reference relationship is tenuous at best as the patron is essentially hoping the librarian can divine the
unasked question. The librarian should avoid this line of questioning if at all possible (Bopp and Smith, 2001).
Central to analysis of these particular cases is the patron’s right to information. Patrons should be considered to be responsible
users of information. Their privacy should only be invaded inasmuch as they show themselves to be irresponsible or criminal.
The assumption of innocence is important not only for the rights of the patron but also for the aggressive intellectualism
of the reference profession. As Swan states, “While we certainly need not tolerate actual unethical behavior in the democratic
forum of ideas, we must not create an atmosphere in which the ideas behind that behavior cannot be expressed” (Peattie & Swan,
1989).
In contrast to the ephemeral nature of traditional reference, digital reference leaves a data record often as it is being
conducted. As Janes (2003) states, “reference can now be different work, because other people can be watching.” (p.93) The
three types of digital reference (chat, e-mail, and Web) are easily monitored and recorded, so extra care must be taken to
ensure that patron privacy is assured (Neuhaus, 2003).
Of the three digital reference services, one, chat, is a synchronous service, and e-mail and Web reference are asynchronous
services; that is, responses are provided hours, days or weeks after the question is posed (Janes, 2003). Web-based services,
such as the Internet Public Library, require an e-mail address and geographical location in order to receive responses to
questions (Janes, 2003). E-mail and chat services sometimes require much more information as part of the reference interview
and create records that Neuhaus (2003) suggests are often retained “indefinitely.”
The Reference and User Services Association in 2004 prepared its “Guidelines for Implementing and Maintaining Virtual Reference
Services.” It specifically addresses privacy in several ways. The document recommends that all digital reference transactions
remain private. It also proscribes that records of any digital chat or reference session should be stripped of any of the
patron’s personally identifying information (RUSA, 2004). Finally, according to the RUSA, patrons should receive notification
that records of their reference transaction are being stored, and patrons should be given the opportunity to disallow such
storage.
The RUSA Guidelines are necessarily vague in an effort to be informative and helpful in the operation of numerous and diverse
digital reference environments. The document’s appreciation of the sensitivity of digital reference records is counterbalanced
by the practical difficulty of contacting each individual patron regarding her question (Neuhaus, 2003). In light of the
scrutiny that these transcripts and records can easily receive from law enforcement, librarians should work to keep them free
of personally identifying information if such records need to be preserved at all. Traditional reference service leaves no
paper trail and no physical record, and the trail following digital reference should also be minimized where possible (Janes,
2003).
In many ways, the confidential nature of the ideal reference interview allows the patron-reference librarian relationship
to be compared to privileged professional relationships. Attorney-client and physician-patient relationships are protected
by the legal concept of privilege, which mandates that conversations between those parties can never be involuntarily disclosed
as in a court of law (Stover, 1987). But the patron-librarian relationship has never been afforded such status, and reference
conversations of any medium are neither privileged nor free from involuntary disclosure. However, other less comprehensive
statutes do allow for the protection of patron privacy.
Each
State and federal legislation affects reference privacy both directly and indirectly. In a direct sense, the U.S. Constitution
and federal and state statutes establish and alter the intellectual freedoms that allow for use of the library for reference.
Indirectly, legislation such as the PATRIOT Act renders library records immediately accessible to government agents and adversely
affects any sense of intellectual inquiry and exploration.
Federal impact on library privacy can be considered under two components, the Constitution and federal legislation. The First
and Fourth Amendments provide certain protections. The First Amendment provides for freedom of the press and of expression,
whereas the Fourth Amendment provides “against unreasonable searches and seizures” (
The Privacy Act of 1974 attempts to regulate “any government’s collection, maintenance, use, and dissemination of personally
identifiable information” (
The impact on the culture of patron privacy in libraries of the USA PATRIOT Act has been profound, especially concerning two
provisions in Section 215 of the act. Part 501(a)(1) permits the FBI to search for “any tangible things…for an investigation
to protect against international terrorism” (
Consider the effect that the Act can have on reference privacy. Any circulation or other library record is accessible to
federal law enforcement for almost any reason; a teenager checking out materials on international terrorism or the Intifada
could easily become subject to questioning or surveillance. Reference requests of a potentially sensitive nature have probably
been significantly muted as a result. The USA PATRIOT Act thus challenges our concept of intellectual freedom and obscures
privacy.
This paper has examined the concept of reference privacy and situations in which it is compromised. It has focused on ethical
implications on reference privacy: when is refusing or interfering with an interview necessary for public good? To what extent
should this interference take place? Should librarians allow their personal moral judgments to inflect their perception of
privacy rights? Or should they operate, as Foskett suggests, without a moral compass (Bopp and Smith, 2001)?
There has also been discussion of the legal implications of reference privacy, perhaps the most intriguing and contemporary
aspect of the topic. The USA PATRIOT Act essentially renders certain categories of reference inquiry untenable from a privacy
point of view. Libraries should, therefore, make records regarding reference and subsequent circulation as inaccessible as
possible, except to the patron involved.
In conclusion, steps can be taken to ensure privacy, but they have to be proactively implemented. Whether a patron is deserving
of total privacy is often a matter of the reference librarian’s judgment. Even so, patrons should be able to trust the reference
librarian with their inquiries as a matter of faith in the library institution itself.
References with Annotations Adams, H.R. (2002). Privacy and confidentiality. American Libraries, 33 (10), 44-47. Retrieved October 30, 2005 from Academic Search Premier EBSCO database.
Adams, H.R. (2005). Privacy in the 21st century: Issues for public, school, and academic libraries.
Bopp, R.E., & Smith, L.C. (Eds.). (2001). Reference and information services: An introduction.
Hauptman, R. (2002). Ethics and librarianship.
Janes, J. (2003). Introduction to reference work in the digital age.
Neuhaus, P. (2003). Privacy and confidentiality in digital reference. Reference & User Services Quarterly, 43 (1), 26-36. Retrieved October 30, 2005 from Library Literature and Information Science Full Text H.W. Wilson database. Neuhaus discusses problems and concerns regarding the security of digital reference records and transcripts. Peattie, N. & Swan, J. (1989). The freedom to lie: A debate about democracy.
Reference and User Services Association. (2004). RUSA guidelines: Guidelines for implementing and maintaining virtual reference
services. Reference & User Services Quarterly, 44 (1), 9-13. Retrieved November 11, 2005, from ERIC EBSCO database. RUSA lays out its guidelines and code of conduct for digital reference. Stover, M. (1987). Confidentiality and privacy in reference service. Reference Quarterly, 27 (2), 240-44. This essay briefly analyzes the 1982
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A particularly sensitive topic, privacy as it relates to library reference service is explored in depth by this paper, which also focuses on the context of privacy and its role within the realm of digital reference.
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