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2011 Public Library Funding & Technology Access Study Webinar
Archive and associated resources for the November 1, 2011, webinar with Judy Hoffman, John Bertot and Peggy Rudd on
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A Hitchhiker's Guide to Library Surveys
An overview of ways to use surveys to discover your customer's needs. Originally presented September 18, 2007.
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A Small But Powerful Webinar for Winning Big Support for Your Rural Library
Archive and related resources from December 14, 2011 webinar with Susan Pieper, Marci Merola, and Jennifer Peterson on resources and ways to win support for rural libraries.
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Advocacy Brainstorm
A list of ideas and resources on advocacy collected from the Rural Library Sustainability workshops, training institutes, and from other discussion areas on WebJunction.
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Advocacy Planning Worksheet
A resource from the March 2006 workshop, Promoting Public Libraries: Using Data and Advocacy to Build Public Support and Funding. This worksheet outlines the process for thinking about how to implement or plan for an advocacy effort.
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Bibliography 4: “Community Development and Community Analysis”
Bibliography compiled by Kendall Vaughn and directed by Dr. Bernie Vavrek of the Center for the Study of Rural Librarianship, Clarion University.
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Celebrating Access at the Toronto Public Library
This PDF file describes how a large and busy public library (Toronto's is the second busiest in the world) defines and quantifies its impact on its community.
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Data that Jumps Off the Page
Try this exercise to sharpen your recognition of effective data visualization.
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Data Visualization for Advocacy
Archive and related resources for a webinar presented on December 20, 2011 by John Emerson on using data visualization for advocacy.
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Dear Mayor: A Demonstrating Impact Letter
Library Director Bob Watson's letter to his mayor and trustees makes the case for his library in practical terms.
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Demonstrating a Local Library's Global Impact
The Wayne County (PA) Public Library has a simple and effective way of demonstrating its impact: putting its patrons on the map.
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Demonstrating Impact Brainstorm from Town Hall
A list of suggestions collected during the WebJunction Virtual Town Hall discussion around libraries in tough economic times.
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Demonstrating Impact Road Map
A framework to help you strategize, quantify, and demonstrate your library's impact on your community.
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Demonstrating Impact: Making Your Case
Marshal your arguments, spruce up your presentation, and let your audience (funders or patrons) know what a difference you make.
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Demonstrating Impact: Quantifying
Techniques for translating intangible benefits into hard numbers your funders will understand.
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Demonstrating Impact: Strategizing
Up-front planning will help you put together a potent message about what your library offers your community.
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Focusing on the Bottom Line
A for-profit book store is focused on its singular goal of being profitable. This excerpt from The Customer Driven Library examines why the multiple goals of libraries make it difficult for them to measure their success and advocates defining one easily measurable success indicator to serve as a bottom line.
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How Libraries Stack Up: 2010
Updated report from OCLC with statistics of the impact of libraries in the US
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How Our Library Stacks Up (poster)
HRL made use of the How Libraries Stack Up report to make a poster to illustrate the impact of the library on the local community.
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How to Tell Library Stories
An article exploring ways of telling the library story using examples from the library field and from the work of Robert McKee.
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