Retailing Methods and Techniques in Libraries (LE@D)
Course ID: UNT_Retailing
Price: ($1.00) |
Description:One problem that libraries have is recognizing that they provide a product. Retailers that are successful realize what their product is and they maximize sales as a result. In the private sector, organizations that are confused about that quintessential element - the product - never stay in business long. A narrow definition of what the organization does is essential to survival. Libraries need to realize that the same principles hold true with the products we provide. If we are not satisfying a latent demand or creating demand for a product then our relevance and, thus, our ability to generate funding wanes. ObjectivesThis tutorial focuses on:
LE@D COURSE NOTE: After enrolling, launch the course from your My Courses page and follow the instructions to request a special University of North Texas login unique to your enrollment. After completing the course at UNT, return to your My Courses page, launch again, and follow the instructions to record completion at WebJunction.
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